Football sport is the most popular game around the world and football playing teams and players are widely famous. Lots of money involved in the game and teams earn from various ways in which jerseys and t-shirts are popular one. Football teams make money from kit sponsorship, jersey sponsorship and stadium naming rights.
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This helps the team to earn good cash from home ground matches.
Football teams kit produce by manufacturers who are also the kit partners. Meanwhile companies who pay to advertise on jerseys, are the jersey partners of a team. Premier League, La Liga, Serie A, Bundesliga are some of the most popular football leagues in the world and clubs participating in the tournaments, are popular all over the world. Fans love to buy and wear their favorite clubs and players jersey.
Premier League club Real Madrid C.F. is currently having the most expensive sponsorship deal. Their total annual deal is $220 Million that includes Kit sponsorship, jersey sponsorship and stadium deal. Adidas is the prime kit sponsor for teams meanwhile Nike brand is in the race to match Adidas.
Manchester United and Bayern Munich are placed on 2nd and 3rd places in the top 10 richest clubs list. Paris Saint Germain stands at the bottom of this table with $51 million sponsorship deal. Let’s have a look at the list of top 10 football sponsorship deals.
Best 10 Football Sponsorship Deals 2016-17
| Club | Kit | Jersey | Stadium | Total/Year | |||
| Sponsor | Deal/Year | Sponsor | Deal/Year | Sponsor | Deal/Year | ||
| Real Madrid | Adidas | $158M | Emirates | $34M | UAE | $28M | $220M |
| Manchester United | Adidas | $107M | Chevrolet | $80M | Aon | $22M | $209M |
| Bayern Munich | Adidas | $68M | Deutsche Telekom | $34M | Allianz | $9M | $111M |
| Chelsea | Adidas | $41M | Yokohama Rubber | $57M | – | – | $99M |
| Arsenal | Puma | $43M | Emirates | $43M | – | – | $86M |
| Barcelona | Nike | $40M | Qatar Sports | $41M | – | – | $81M |
| Liverpool | New Balance | $36M | Standard Chartered | $43M | – | – | $79M |
| Manchester City | Nike | $17M | Etihad | $57M | – | – | $74M |
| Juventus | Nike | $26M | Jeep | $19M | Sportsfive | $7M | $53M |
| PSG | Nike | $23M | Emirates | $28M | – | – | $51M |
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